Strategic marketing practices and the performance of Chinese small and medium-sized enterprises (SMEs) in Taiwan

Author: Siu Wai-Sum   Fang Wenchang   Lin Tingling  

Publisher: Routledge Ltd

ISSN: 1464-5114

Source: Entrepreneurship and Regional Development, Vol.16, Iss.2, 2004-03, pp. : 161-178

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Abstract