

Author: Williams C.;Buswell J.
Publisher: CABI Publishing
Publication year: 2003
E-ISBN: 9780851997636
P-ISBN(Paperback): 9780851995410
Subject: F590.6 旅游企业组织与管理
Language: ENG
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Description
This book aims to develop an awareness of the underpinning theories of quality as applicable to leisure and tourism,including its characteristics and typology. Suitable for students and researchers, it shows how to evaluate critically the numerous quality management systems and techniques available within the context of the leisure and tourism business environment.
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