Description
The main theme of the book is the globalisation of China’s markets and Chinese business management in the context of ongoing reform at home and the country’s growing global economic role. The Globalisation of Chinese Business includes contributions relating to a wide range of manufacturing and service sectors, encompassing such areas as foreign investment, state and private enterprise, human resource management, consumer culture and advertising, financial markets and healthcare. Following an introduction by the editor there are four sections, the first focused on the globalisation of Chinese management and the second on the evolution of Chinese management. The remaining sections contain chapters on China’s growing service sector, growing markets and competition, and healthcare system reform. An epilogue by the editor in the remaining section concludes.
- Covers a range of managerial issues relating to both manufacturing and services in China in the context of ongoing managerial reform
- Discusses the corporate strategies of both Chinese and foreign companies
- Examines the targeting of Chinese and global markets
- Details the globalisation of Chinese business management
Chapter
Introduction and overview
PART 1 THE EVOLUTION OF CHINESE MANAGEMENT
1
The Real Leap Forward: China’s R&D and innovation strategy
Catching up in high-potential sectors
2
‘With a little help from the state’: endogenous and exogenous dynamics in China’s cluster economy
The structure of the Wenzhou district economy
Elements for a typology of China’s clusters
The role of trade in the ascent of the Wenzhou economy in the global value chain
Obstacles in the development of Wenzhou’s economy
The impact of informal finance on Wenzhou’s cluster economy
Establishment of the Wenzhou financial pilot zone as an answer to the private debt crisis?
3
State-owned versus private enterprises in China: adoption of modern HRM practices
Theoretical framework: adoption of modern HRM practices
State-owned and private enterprise HRM practices compared
4 The influence of family control on business performance and financial structure: a matched pair investigation of listed companies in China
Theoretical framework and hypotheses
5 Internationalisation strategies of medium-size multinational firms: when size matters in Chinese markets
Field study: method and evidence
Further research steps and additional research directions
6 Transfer of HRM practices in French multinational companies: the case of French subsidiaries in China
Transfer of HRM practices at three levels
Institutional interactions
Methodology and research design
The reproduction of HRM practices in a foreign market
Parent company HRM practices in foreign market adaptation
PART 2 CHINA’S GROWING SERVICES SECTOR
7 How risky is China’s red capitalism? Restructuring in the Chinese financial services sector
Conceptualising the sustainability of the Chinese capitalist system
Statistical analysis of the financial services sector in China
Reforms and control of the banking sector and of financial services
Concluding analysis: How risky is China’s capitalist system judging by its financial services industry?
8 The effects of the global financial crisis on the Shanghai stock market
Research findings and analysis
9 Chinese healthcare system reforms and household saving patterns: some stylised facts
Healthcare sector reform in urban China
Literature review on saving behaviour in China
Data and empirical analysis
10 China’s growing consumer culture: implications for marketing strategy
Bridging the urban—rural divide
The diversification of taste and consumer discernment
China’s Food Safety Law and Tort Law
Implications for marketing strategy
11 Country-of-origin effects on Chinese consumption of branded foreign products
Research results and discussions
Managerial implications and conclusion
12 Advertising in the luxury sector in China: standardisation or adaptation? A comparison between China and Italy
Cross-cultural research in advertising
Advertising: a comparison between China and Italy
Luxury fashion advertising: a comparative analysis
A comparison between Chinese and Italian ads
Conclusion and managerial implications
13 Asian growing markets and competition: evidence in the Chinese wine market
Demand for imported wine in China