Segmenting and profiling attendees of a film festival

Author: Báez Andrea   Devesa María  

Publisher: Emerald Group Publishing Ltd

ISSN: 1758-2954

Source: International Journal of Event and Festival Management, Vol.5, Iss.2, 2014-06, pp. : 96-115

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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