Effects of online advertising on automobile sales

Author： Peng Jianping   Zhang Guoying   Zhang Shaoling   Dai Xin   Li Jing  

Publisher： Emerald Group Publishing Ltd

ISSN： 0025-1747

Source： Management Decision, Vol.52, Iss.5, 2014-06, pp. : 834-851

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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