Trialability, observability and risk reduction accelerating individual innovation adoption decisions

Author： Eljiz Kathy Dadich Ann Fitzgerald Janna-Anneke Sloan Terry

E-ISSN： 1758-7247|29|2|271-294

ISSN： 1477-7266

Source： Journal of Health, Organisation and Management, Vol.29, Iss.2, 2015-04, pp. : 271-294

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