Factors influencing the use of social media by SMEs and its performance outcomes

Author： Parveen Farzana   Moghavvemi Sedigheh   Jaafar Noor Ismawati   Shuib Nor Liyana Mohd  

Publisher： Emerald Group Publishing Ltd

E-ISSN： 1758-5783|115|3|570-588

ISSN： 0263-5577

Source： Industrial Management & Data Systems, Vol.115, Iss.3, 2015-04, pp. : 570-588

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