Selling through the Senses: Sensory Appeals in the Fashion Retail Environment

Author: Lund Curt  

Publisher: Bloomsbury Journals (formerly Berg Journals)

E-ISSN: 1756-9389|7|1|9-30

ISSN: 1756-9389

Source: Fashion Practice: The Journal of Design, Creative Process & the Fashion Industry, Vol.7, Iss.1, 2015-05, pp. : 9-30

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Abstract