Politicking and Emergent Media :US Presidential Elections of the 1890s

Publication subTitle :US Presidential Elections of the 1890s

Author: Musser > Charles  

Publisher: University Of California Press‎

Publication year: 2016

E-ISBN: 9780520966123

P-ISBN(Paperback): 9780520292727

Subject: D034 State institutions;D09 in the history of politics, political history;H0 Linguistics

Keyword: 政治理论,语言学

Language: ENG

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Description

Presidential campaigns of the twenty-first century were not the first to mobilize an array of new media forms in efforts to gain electoral victory. In Politicking and Emergent Media, distinguished historian Charles Musser looks at four US presidential campaigns during the long 1890s (1888–1900) as Republicans and Democrats deployed a variety of media forms to promote their candidates and platforms. New York—the crucial swing state as well as the home of Wall Street, Tammany Hall, and prominent media industries—became the site of intense struggle as candidates argued over trade issues, currency standards, and a new overseas empire. If the city’s leading daily newspapers were mostly Democratic as the decade began, Republicans eagerly exploited alternative media opportunities. Using the stereopticon (a modernized magic lantern), they developed the first campaign documentaries. Soon they were exploiting motion pictures, the phonograph, and telephone in surprising and often successful ways. Brimming with rich historical details, Musser’s remarkable tale reveals the political forces driving the emergence of modern media.

Chapter

1. The Stereopticon, The Tariff Illustrated, and the 1892 Election

Political Oratory, Partisan Pageantry, and the Public Sphere

Judge Wheeler, The Tariff Illustrated, and the 1888 Presidential Election

A Tale of Two Screens: The Democratic Party’s Use of the Stereopticon in 1888

The Stereopticon and the 1892 Election

Watching the Election Returns

2. The Stereopticon: Platform or New Media Form?

A Lexicon of the Screen

From Magic Lantern to Stereopticon: A Brief History

The Stereopticon and Presidential Politics, 1872–1884

3. Cinema, McKinley at Home, and the 1896 Election

The Nation’s Media Formation

The Stereopticon and Illustrated Lecture in the 1896 Campaign

The American Mutoscope Company and the McKinley Campaign

Campaign-Related Films at the Edison Manufacturing Company

Phonograph/Telephone/Bicycle

A Celebration of Novelty and Tradition, Spectacle and Power

Watching the Election Returns

An Assessment

4. Cinema as a Media Form

When Did Cinema Become Cinema?

Politicking and the Media After the 1896 Presidential Campaign

The Illustrated Lecture, Imperialism, and the Elections of 1898 and 1900

5. Coda

Electoral Politics and the Media

From Early Cinema to Media Archaeology?

Appendix: Referenced Documents

Abbreviations for Frequently Cited Newspapers

Notes

Bibliography

Index

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