Achieving the Optimal Balance Between Investment in Quality and Investment in Self-Promotion for Information Products

Author： Aron Ravi   Clemons Eric K.  

Publisher： M. E. Sharpe Inc

ISSN： 0742-1222

Source： Journal of Management Information Systems, Vol.18, Iss.2, 2001-10, pp. : 65-88

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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