Chapter
Thinking in 140 Characters
Chapter 2: Welcome to the World of Twitter
Using useful people-finding tools
Searching by using Twitter Search
Getting Comfortable: Just Tweet It!
Changing your profile photo
Changing your header photo
Using your header image to expand your profile
Changing your personal background
Chapter 3: A Tour of the Twitter Interface
Navigating Your Home Screen
Viewing Your Notifications Tab
Touring Your Discover Tab
Figuring Out Who’s Following You
Revisiting Your Favorite Tweets
Chapter 4: Using Twitter Wherever You Think Best
Lists that improve your desktop experience
Leaving the Nest: Twitter for Mobile
Text messages (SMS delivery)
Part II: Finding Your Flock
Chapter 5: So How Do I Start Twittering?
Finding People to Follow on Twitter
Inviting people personally, through Twitter
Checking out Twitter Lists
Retweeting the old-fashioned way
Direct-messaging shorthand
Encouraging More Followers
Chapter 6: Who’s Using Twitter
Tweeting with Regular People
Building Company Relationships with Twitter
Talking Politics with Actual Politicians
Following Celebrities on Twitter
Signing Up for Automated Material
Part III: Twittering in High Gear
Chapter 7: How to Tweet Like Tweeps Do
Following Twitter Protocol
Language and abbreviations
Engaging others on Twitter
Inserting Links into Your Tweets
Subscribing to Text-Message Notifications
Chapter 8: Improving Your Twitteracy
Finding Interesting Twitter Talk with Search Tools
Joining the Hashtag Revolution
Expanding Your Twitter World by Using Clients
Monitoring beyond Twitter.com
Knowing Your Network: Follower and Following Tools
Chapter 9: Flaunt Your Feathers with Photos and Videos
Exploring Your Uploading Options
Attaching photos to your Tweets
Making collages in your Tweets
Tagging users in your tweeted photos
Sizing Images for Twitter
Adding flavor with a header photo
Identifying yourself with a profile photo
Uploading photos with your Tweets
Uploading Videos to Twitter
Uploading Other Visuals on Twitter
Part IV: What’s the Point? Using Twitter to Your Advantage
Chapter 10: Finding Your Tweet Voice
Mixing business with pleasure
Understanding Your Audience
Diversifying your network
Targeting specific networks
Measuring your overall presence
Measuring the reach of your Tweets
Understanding your extended network
Keeping Your Tweets Authentic
Keeping Twitter Personal . . . but Not Too Personal
Protecting personal details
Maximizing privacy and safety
Chapter 11: Twitter for Business
Understanding the Business of Twitter
Putting Your Best Face Forward
Offering Promotions and Generating Leads
Promoting Bands and Artists
Advising Employees on Tweeting
Chapter 12: Twitter and the Evolving Media Landscape
Tweedia: Understanding Twitter and the Media
Breaking News through Tweets
Breaking news from individual users
Breaking news from brands or organizations
Using Twitter as Your News Source
Integrating Twitter into your news experience
Following news-related trends
Being a Twitter Journalist
Citizen journalism hits the mainstream
Gathering your journalistic tools
Using News to Grow Your Business
Fueling your efforts with advertising
Engaging with your favorite programming
Chapter 13: The Social Side of Twitter
Using Twitter as a Support System
Searching for topics of interest
Attending Twitter-based events
To Follow or Not to Follow?
Accessing celebrities and experts
Chapter 14: Changing the World, One Tweet at a Time
Twittering the Globe for Change
Tweeting for the greater good
Tweeting during natural disasters
Using Twitter to stay alert
Organizing People Online and in Real Life
The drive to change a nation
Organizing on a small scale
Banding together for creative purposes
Planning an event with Twitter
Planning a tweetup to meet Twitter friends
Chapter 15: Ten Tweets to Send Today
Chapter 16: Ten Cool Ways to Use Twitter
Find, Follow, and Fan Celebrities
Participate in Live Media: Sports and Television
Engage with Shared Media: Books, Movies, and More
Support Charities, Causes, and Education
Find Inspiration and Personal and Professional Development
Invent New Uses of Twitter
Chapter 17: Ten Twitter Tools and Services
Wefollow and justunfollow
Chapter 18: Ten Resources for Twitter Glory
The Official Twitter Blog
“How to Write a Tweet: 8 Formulas to Get You Started”
Mashable’s Twitter Category
“Everything You Need to Know to Successfully Live-Tweet Your Event”
Wiley End User License Agreement
Twitter For Dummies
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