Leadership,an Essential Requirement for Effecting Change in Media Companies: an Analysis of the Spanish Market

Author： Pérez-Latre Francisco J. Sánchez-Tabernero Alfonso

Publisher： Institute for Media and Communications Management, University of St Gallen, Switzerland

ISSN： 1424-1277

Source： The International Journal on Media Management, Vol.5, Iss.3, 2003-10, pp. : 199-208

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