Understanding Media Economics
Publisher： Sage Publications Ltd
Publication year： 2002
E-ISBN: 9781412931861
P-ISBN(Paperback): 9780761968757
Subject： F062.5 information economics
Keyword： 语言学
Language： ENG
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Description
`This book provides an extremely well written and informative introduction to the subject of media economics, characterized by clarity in the explanation of concepts or frameworks and by a balanced discussion for the respective positions in areas of debate' - Paul MacDonald, Roehampton Institute