Communication Research :Strategies and Sources ( SPC )

Publication subTitle :Strategies and Sources

Publication series :SPC

Author: Rebecca B. Rubin;Alan M. Rubin;Paul Haridakis  

Publisher: Cengage‎

Publication year: 2010

E-ISBN: 9781133380108

P-ISBN(Paperback): 9780495095880

Subject: G203 Information Resources Management

Keyword: 信息与知识传播,戏剧艺术,应用语言学

Language: ENG

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Description

Designed to help students learn how to successfully use literature and other sources in writing effective papers, COMMUNICATION RESEARCH: STRATEGIES AND SOURCES, Seventh Edition, demystifies the research process by helping students master library skills, scholarly writing and the latest research technology tools. In addition, this communication research text places special emphasis on using library resources to help students effectively strategize, develop, and complete communication research. The new edition welcomes talented scholar, Paul Haridakis, as a new coauthor on the book. 本书还有配套的教学资源,目前仅能提供给老师。获取方式如下: 1. 邮箱获取:将教辅需求发邮件至asia.infochina@cengage.com 2. 电话获取:010-83435111 3. 微信获取:关注我们的公众号,会由客服人员答疑解惑 公众号名称:圣智教育服务中心 微信号:Cengage_Learning 4. QQ获取:加入我们的QQ群 群名称:圣智教育服务中心 群号:658668132

Chapter

PART ONE Communication Research Strategies

CHAPTER 1 STUDYING COMMUNICATION

The Communication Discipline

Communication Organizations

Communication Research Projects

Academic Pursuits

Professional Pursuits

Summary

Examples

Exercises

CHAPTER 2 SEARCHING THE COMMUNICATION LITERATURE

Becoming Familiar With Your Library and Its Services

Search Strategy

Summary

Examples

Exercises

CHAPTER 3 USING COMPUTERS TO SEARCH ELECTRONIC DATABASES

Differing Environments

Varieties of Computerized Databases

How to Search Computerized Databases

Standard Search Features

Search Strategies:Boolean Searching

Sorting Your Results

Using Your Search Results

Mediated Searching

Summary

Examples

Exercises

CHAPTER 4 USING THE INTERNET FOR COMMUNICATION RESEARCH

Research and the World Wide Web

Gaining Access to the Internet

Communicating on the Internet

Evaluating Internet Sources

Ethical Issues

Summary

Selected Sources

Examples

Exercises

PART TWO Communication Research Sources

CHAPTER 5 GENERAL SOURCES

Handbooks

Books

Encyclopedias

Annual Reviews and Series

Summary

Selected Sources

Examples

Exercises

CHAPTER 6 ACCESS TOOLS

Bibliographies

Guides to the Literature

Periodical Indexes

Full-Text Documents in Communication

Summary

Selected Sources

Examples

Exercises

CHAPTER 7 COMMUNICATION PERIODICALS

Scholarly Journals

Professional and Trade Magazines

Summary

Selected Sources

Examples

Exercises

CHAPTER 8 INFORMATION COMPILATIONS

Collections and Archives

Statistical Sources

Government Documents

Yearbooks

Directories

Dictionaries

Manuals

Summary

Selected Sources

Examples

Exercises

PART THREE Communication Research Processes

CHAPTER 9 THE PROCESS OF COMMUNICATION RESEARCH

The Research Process

Descriptive and Explanatory Research

Research Ethics

Summary

Selected Sources

Exercises

CHAPTER 10 DESIGNING THE COMMUNICATION RESEARCH PROJECT

Approaches to Communication Research

Summary

Selected Sources

Exercises

CHAPTER 11 PREPARING RESEARCH PROJECTS

Types of Writing Projects

Abstracts

Literature Reviews

Critical Papers

Research Prospectuses

Original Research Reports

Submitting Your Work

Summary

Selected Sources

Exercises

CHAPTER 12 WRITING RESEARCH PAPERS

Basic Elements of Good Writing

Writing Formats

Summary

Selected Sources

Exercises

APPENDIX A APA STYLE BASICS

APPENDIX B GLOSSARY

SUBJECT INDEX

SOURCE INDEX

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