Business Communication ( BCC )

Publication series :BCC

Author: Thomas Means  

Publisher: Cengage‎

Publication year: 2010

E-ISBN: 9781133466468

P-ISBN(Paperback): 9780538449472

Subject: F715 商业企业组织与管理

Keyword: 教学理论,管理学,经济计划与管理,经济学

Language: ENG

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Description

Equip your students with the communication tools needed for success in today's workplace with this comprehensive, business-savvy text! Business Communication 2e has an exciting new contemporary design with clear easy-to-follow instructions guiding students through the chapters. Two new chapters have been added to this edition, increasing the emphasis on English Grammar and Writing Mechanics. Help students master the basics of workplace communication with proven instructional techniques, time-tested learning approaches, and complete teacher support. Topics such as exchanging information via telecommunications software, electronic mail, images and multimedia, and on-line information services are presented. Students refine writing, listening, speaking, computing, and research skills while using the latest technology tools. This text is ideal for the year-long business communication class. Business Communication 2e is the total solution for teachers who want comprehensive coverage of business document preparation.教学资源:PPT、教师手册、题库、Data Files、 Flashcards、 Glossary、 Net Bookmark、 Applications Solutions、 Continuing Cases with Solutions、 Grammar Applications Solutions、 Lesson Plans、 Net Bookmark Solutions、 Study Guide Answers、 Tests、 Document Formats、 Grammar Applications。 教学资源目前仅能提供给老师,获取方式如下: 1. 邮箱获取:将教辅需求发邮件至asia.infochina@cengage.com 2. 电话获取:010-83435111 3. 微信获取:关注我们的公众号,会由客服人员答疑解惑 公众号名称:圣智教育服务中心 微信号:Cengage_Learning 4. QQ获取:加入我们的QQ群 群名称:圣智教育服务中心 群号:658668132

Chapter

Chapter 2 Diversity and Ethics

Chapter 3 Nonverbal Communication and Teamwork

Chapter 4 Basics of English Grammar

Chapter 5 Mechanics of Writing

Chapter 6 The Writing Process

Chapter 7 Writing Memos,E-mail,and Letters

Chapter 8 Writing to Clients and Customers

Chapter 9 Writing Reports

Chapter 10 Graphics and Visual Aids

Chapter 11 Technical Communication

Chapter 12 Technology in the Workplace

Chapter 13 Presentations and Meetings

Chapter 14 Communicating with Customers

Chapter 15 Getting a Job

Appendix A Glossary

Appendix B Proofreaders' Marks and Document Styles

Appendix C Checkpoint Answers

Index

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