Contents

List of Illustrations

Preface

Acknowledgments

1. Purpose and Overview

2. Three Developmental Streams: A Model for Deciphering the Lessons of the DEC Story

Part one: THE CREATION OF A CULTURE OF INNOVATION: THE TECHNOLOGY, ORGANIZATION, AND CULTURE STREAMS ARE ONE AND THE SAME

3. Ken Olsen, the Scientist-Engineer

4. Ken Olsen, the Leader and Manager

5. Ken Olsen, the Salesman-Marketer

6. DEC’s Cultural Paradigm

7. DEC’s “Other” Legacy: The Development of Leaders

8. DEC’s Impact on the Evolution of Organization Development

Part two: THE STREAMS DIVERGE, CAUSING AN ORGANIZATIONAL MIDLIFE CRISIS

9. The Impact of Changing Technology

10. The Impact of Success, Growth, and Age

11. Learning Efforts Reveal Cultural Strengths and Rigidities

12. The Turbulent 1980s: Peaking but Weakening

13. The Beginning of the End: Ken Olsen’s Final Efforts to Save DEC

Part three: LESSONS AND LEGACIES

14. Obvious Lessons and Subtle Lessons

15. The Lasting Legacy of Digital Equipment Corporation

Appendixes

A. DEC’s Technical Legacy

B. DEC Manufacturing: Contributions Made and Lessons Learned

C. DEC, the First Knowledge Organization

D. Digital: The Strategic Failure

E. What Happened? A Postscript

References

Index

A

B

C

D

E

F

G

H

I

J

K

L

M

N

O

P

Q

R

S

T

U

V

W

X

Z

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