Communication Management
Author： Singh S. D.
Publisher： Anmol Publications PVT. LTD.
Publication year： 2014
E-ISBN: 9789387846555
P-ISBN(Paperback): 9788126158904
Subject： F713.50 Marketing
Keyword： 贸易经济
Language： ENG
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Description
Communications management is the planning, implementing, monitoring, and revision of all channels of organisations within an organisation/company. It also has a clear role within the communication arena that takes place between organisations and includes the dissemination of new communication plans connected with a company, network, or communications technology. Communications management has many different avenues. These include developing corporate communication strategies, designing internal and external communications directives, and managing the flow of information, which frequently includes online communication. New technology constantly forces innovation on the part of communications managers. The present book focuses on the processes involved in management communication and provides the reader with a comprehensive idea about modern communication system and its impact on the lifestyles of people and society at large.
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