Negative critical waves in business relationships: an extension of the critical incident perspective

Author: Edvardsson Bo   Kowalkowski Christian   Strandvik Tore   Voima Päivi  

Publisher: Emerald Group Publishing Ltd

ISSN: 0885-8624

Source: The Journal of Business and Industrial Marketing, Vol.29, Iss.4, 2014-04, pp. : 284-294

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