An investigation of mothers' and tween daughters' clothing preferences and purchase intentions toward a prosocial clothing company

Author： Ogle Jennifer Paff Hyllegard Karen H. Yan Ruoh-Nan

Publisher： Emerald Group Publishing Ltd

ISSN： 1361-2026

Source： Journal of Fashion Marketing and Management, Vol.18, Iss.1, 2014-03, pp. : 70-84

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