Social standing and quality labels - what influences parental decision-making?

Author： Faupel Ulya   Haselhoff Vanessa   Ziesak Miriam   Holzmüller Hartmut H.  

Publisher： Emerald Group Publishing Ltd

ISSN： 1747-3616

Source： Young Consumers: Insight and Ideas for Responsible Marketers, Vol.15, Iss.1, 2014-04, pp. : 68-83

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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