Accounts of self-gift giving: nature, context and emotions

Author： Heath Teresa Pereira   Tynan Caroline   Ennew Christine  

Publisher： Emerald Group Publishing Ltd

E-ISSN： 1758-7123|49|7-8|1067-1086

ISSN： 0309-0566

Source： European Journal of Marketing, Vol.49, Iss.7-8, 2015-07, pp. : 1067-1086

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