Approaching the utopia of a global brand

Author: Pérez Hernández Lorena  

Publisher: John Benjamins Publishing Company

E-ISSN: 1877-976x|11|2|285-302

ISSN: 1877-9751

Source: Review of Cognitive Linguistics. Published under the auspices of the Spanish Cognitive Linguistics Association, Vol.11, Iss.2, 2013-01, pp. : 285-302

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Abstract