基于体验营销视角下的体育用品营销创新——以耐克为例
Publisher： 国家哲学社会科学学术期刊数据库
E-ISSN： 2095-235x|31|4|37-39
ISSN： 2095-235x
Source： 体育研究与教育, Vol.31, Iss.4, 2016-01, pp. : 37-39
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