基于功能、价格、品牌多元参照的年轻消费者购买决策研究——以手机产品为例

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1673-3851|34|6|489-495

ISSN: 1673-3851

Source: 浙江理工大学学报:社会科学版, Vol.34, Iss.6, 2015-01, pp. : 489-495

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Abstract