负面口碑对互联网消费决策的影响机理研究
Publisher: 国家哲学社会科学学术期刊数据库
E-ISSN: 1009-5101|16|2|18-23
ISSN: 1009-5101
Source: 北华大学学报:社会科学版, Vol.16, Iss.2, 2015-01, pp. : 18-23
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Abstract