战略导向、双元营销活动与服务企业绩效:市场竞争强度的调节作用

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1002-5766|volume|6|75-86

ISSN: 1002-5766

Source: 经济管理, Vol.volume, Iss.6, 2015-01, pp. : 75-86

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Abstract