节庆赛事活动开发与品牌塑造影响因素分析——以中国·宿迁西楚文化节为例

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1003-1359|volume|2|3-6

ISSN: 1003-1359

Source: 体育科技(广西), Vol.volume, Iss.2, 2015-01, pp. : 3-6

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Abstract