认同显著性在游客对目的地形象口碑传播机制中的作用——基于认知-情感双重视角的解释

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1001-148x|volume|9|162-170

ISSN: 1001-148x

Source: 商业研究, Vol.volume, Iss.9, 2015-01, pp. : 162-170

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Abstract