网络口碑对体验型产品在线销量的影响——基于电影在线评论面板数据的实证研究

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1007-8266|29|5|62-67

ISSN: 1007-8266

Source: 中国流通经济, Vol.29, Iss.5, 2015-01, pp. : 62-67

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Abstract