新媒体语境下体育品牌应对舆论危机的策略研究——以“315耐克气垫门”事件为例

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1672-268x|33|5|40-42

ISSN: 1672-268x

Source: 体育成人教育学刊, Vol.33, Iss.5, 2017-01, pp. : 40-42

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Abstract