自媒体传播语境下故事性广告写作的框架——基于微信公众号“咪蒙”的广告文章研究

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1006-5628|volume|5|2-3

ISSN: 1006-5628

Source: 西部广播电视, Vol.volume, Iss.5, 2017-01, pp. : 2-3

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Abstract