B2B和B2C情境下品牌关联度的驱动因素比较研究

Publisher: 国家哲学社会科学学术期刊数据库

E-ISSN: 1001-8409|31|10|110-114

ISSN: 1001-8409

Source: 软科学, Vol.31, Iss.10, 2017-01, pp. : 110-114

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Abstract