THE EMOTIONS INDUSTRY

THE EMOTIONS INDUSTRY

Library of Congress Cataloging-in-Publication Data

CONTENTS

INTRODUCTION: A PROFILE OF THE EMOTIONS INDUSTRY

REFERENCES

AUTHORS LIST

ABOUT THE EDITOR

SECTION I: THE EMOTIONS INDUSTRY –THE CONSTRUCTION OF A ROMANTIC PRODUCTION LINE

Chapter 1: CELLULAR BRANDING: THE SEARCH FOR LOVE VIA THE EMOTIONS INDUSTRY

ABSTRACT

INTRODUCTION

EMOTIONS AND BRANDING

NARRATIVE BRANDING

METHODOLOGY

RESULTS

DISCUSSION

REFERENCES

Chapter 2: ROMANCE TOURISM: THE ULTIMATE EMOTIONS INDUSTRY

ABSTRACT

INTRODUCTION

LITERATURE REVIEW

METHODS

RESULTS

DISCUSSION

CONCLUSION

REFERENCES

Chapter 3: WHAT’S THE FIGHTING ALL ABOUT?A COMPARISON OF REASONS FOR ROMANTIC CONFLICTS ON TELEVISION PROGRAMS AND INTHE REAL WORLD

ABSTRACT

INTRODUCTION

ROMANTIC CONFLICT IN REAL LIFE: EMPIRICAL FINDINGS AND THEORETICAL EXPLANATIONS

ROMANTIC CONFLICTS ON TELEVISION

METHODOLOGY

CONTENT ANALYSIS

RESULTS

DISCUSSION

CONCLUSION

REFERENCES

SECTION II: THE EMOTIONS INDUSTRY –FROM PRODUCTION TO CONSUMPTION OF EMOTIONAL CONTENT

Chapter 4: “THE JOURNALISM OF ASTONISHMENT”: ENGAGING THE AUDIENCE EMOTIONALLY THROUGH AMATEUR VISUALS

ABSTRACT

INTRODUCTION

JOURNALISM, EMOTION AND NEWS IMAGES

AMATEUR IMAGES AS AFFECTIVE LABOR

RESEARCH DESIGN AND METHODS

CONCLUSION

REFERENCES

Chapter 5: THE EMOTIONS INDUSTRY IN ITALY: YOU’VE GOT MAIL

ABSTRACT

INTRODUCTION

THEORETICAL FRAMEWORK

REALITY SHOWS: A NEW SOCIAL DISCLOURSE FOR THE EXPRESSION OF EMOTIONS

METHODOLOGY

RESULTS

DISCUSSION

CONCLUSION

REFERENCES

Chapter 6: ELICITING “KOSHER EMOTIONS” IN ULTRA ORTHODOX JEWISH WOMEN’S FILM

ABSTRACT

INTRODUCTION

THE MEDIA AND ISRAEL’S HAREDI SOCIETY

THE JUXTAPOSITION OF MARKETING, RELIGION, THE MEDIA AND EMOTIONAL RELIGIOUS EXPERIENCE

METHODOLOGY

RESULTS

DISCUSSION

CONCLUSION

REFERENCES

SECTION III: THE EMOTIONS INDUSTRY –MEDIA CONSUMERS’ CONFRONTATION WITH FEAR AND DEATH

Chapter 7: FLIRTING WITH DEATH: WRITING AS A MODE OF BEING-IN-THE-WORLD ON AN ON-LINE SUICIDE SUPPORT FORUM

ABSTRACT

INTRODUCTION

PARTICIPATION AS PERFORMANCE

METHOD

RESULTS

DISCUSSION

CONCLUSION

REFERENCES

Chapter 8: “I WAS REALLY SCARED”: A CROSS-CULTURAL COMPARISON OF RECONSTRUCTING CHILDREN’S FEARFUL VIEWING EXPERIENCES

ABSTRACT

CHILDREN’S FEAR REACTIONS

MEDIATING FEAR REACTIONS

METHOD

RESULTS

CONCLUSION

REFERENCES

SECTION IV: THE EMOTIONS INDUSTRY –THE POLITICS OF EMOTIONS

Chapter 9: SPECTACLES FOR EVERYONE: EMOTIONS AND POLITICS IN ARGENTINA, 2010-2013

ABSTRACT

INTRODUCTION

LITERATURE REVIEW

METHODOLOGY

RESULTS

DISCUSSION

CONCLUSION

REFERENCES

Chapter 10: THE EMOTIONS INDUSTRY IN ONLINE ROMANIAN POLITICS: SELLING LEADERSHIP AND TRUST DURING THE 2012 PARLIAMENTARY CAMPAIGN

ABSTRACT

INTRODUCTION

THE EMERGENCE OF PERSONALIZATION AND EMOTIONS IN POLITICAL COMMUNICATION

PERSONALIZATION AND EMOTIONS IN THE WEB 2.0 ERA

THE ROMANIAN CASE

METHODOLOGY

RESULTS

DISCUSSION

CONCLUSION

REFERENCES

SECTION V: THE EMOTIONS INDUSTRY –FASHION AND FASHIONABLE SELF-EXPOSURE

Chapter 11: THE EMOTIONS INDUSTRY CELEBRITIES AND SELF-CONFESSION AS A MARKETING STRATEGY

ABSTRACT

INTRODUCTION

EMOTIONS AS COMMODITIES

CELEBRITIES AS COMMODITIES

EMOTIONAL DISCLOSURE

METHODOLOGY

RESULTS

DISCUSSION

CONCLUSION

REFERENCES

Chapter 12: THE EMOTIONS INDUSTRY: EMOTIONS IN FAME

ABSTRACT

LITERATURE REVIEW

METHODOLOGY

RESULTS

DISCUSSION

CONCLUSION

REFERENCES

Chapter 13: SIMMEL’S THEORY OF FASHION AS A HYPOTHESIS OF AFFECTIVE CAPITALISM

ABSTRACT

INTRODUCTION

THE EMOTIONAL TURN OF THE ECONOMY

THE ROLE OF EMOTIONS IN CONTEMPORARY ECONOMY

SOURCES, METHODS AND RESEARCH PROCEDURE

RESULTS

DISCUSSION

CONCLUSION

REFERENCES

INDEX