Requirements for Personalized m-Commerce: What Drives Consumers’ Use of Social Networks?
Publisher: IGI Global_journal
E-ISSN: 1539-2929|11|4|19-36
ISSN: 1539-2937
Source: Journal of Electronic Commerce in Organizations (JECO), Vol.11, Iss.4, 2013-10, pp. : 19-36
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Abstract