Customers as Innovators in Senior Service Markets: An Examination of Innovation Potential and Characteristics

Publisher： IGI Global_journal

E-ISSN： 1947-9603|2|1|30-51

ISSN： 1947-959x

Source： International Journal of Service Science, Management, Engineering, and Technology (IJSSMET), Vol.2, Iss.1, 2011-01, pp. : 30-51

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