Critical Success Factors and Outcomes of Market Knowledge Management: A Conceptual Model and Empirical Evidence

Publisher: IGI Global_journal

E-ISSN: 1548-0658|6|3|1-21

ISSN: 1548-0666

Source: International Journal of Knowledge Management (IJKM), Vol.6, Iss.3, 2010-07, pp. : 1-21

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Abstract