The Mediating Role of Virtual Experience in Online Purchase Intentions

Publisher: IGI Global_journal

E-ISSN: 1533-7979|23|4|57-74

ISSN: 1040-1628

Source: Information Resources Management Journal (IRMJ), Vol.23, Iss.4, 2010-10, pp. : 57-74

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract