Electronic Customer Relationship Management and SME Marketing Practice: Exploring Potential Synergies

Publisher: IGI Global_journal

E-ISSN: 1937-9641|1|4|95-110

ISSN: 1937-9633

Source: International Journal of E-Adoption (IJEA), Vol.1, Iss.4, 2009-10, pp. : 95-110

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract