Personalization of E-Commerce Applications in SMEs: Conclusions from an Empirical Study in Switzerland
Publisher: IGI Global_journal
E-ISSN: 1539-2929|2|3|21-39
ISSN: 1539-2937
Source: Journal of Electronic Commerce in Organizations (JECO), Vol.2, Iss.3, 2004-07, pp. : 21-39
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Abstract