The Affective and Cognitive Impacts of Perceived Touch on Online Customers' Intention to Return in the Web-based eCRM Environment

Publisher： IGI Global_journal

E-ISSN： 1539-2929|5|1|69-91

ISSN： 1539-2937

Source： Journal of Electronic Commerce in Organizations (JECO), Vol.5, Iss.1, 2007-01, pp. : 69-91

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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