The Form of Relationship between Firm‐Level Product Innovativeness and New Product Performance in Developed and Emerging Markets

Publisher: John Wiley & Sons Inc

E-ISSN: 1540-5885|32|1|45-64

ISSN: 0737-6782

Source: JOURNAL OF PRODUCT INNOVATION MANAGEMENT, Vol.32, Iss.1, 2015-01, pp. : 45-64

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Abstract