Corporate Brand Trust as a Mediator in the Relationship between Consumer Perception of CSR, Corporate Hypocrisy, and Corporate Reputation

Author: Kim Hanna   Hur Won-Moo   Yeo Junsang  

Publisher: MDPI

E-ISSN: 2071-1050|7|4|3683-3694

ISSN: 2071-1050

Source: Sustainability, Vol.7, Iss.4, 2015-03, pp. : 3683-3694

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Abstract