Decoding the XXI Century’s Marketing Shift: An Agency Theory Framework

Author: Dominici Gandolfo   Yolles Maurice  

Publisher: MDPI

E-ISSN: 2079-8954|4|4|35-35

ISSN: 2079-8954

Source: Systems, Vol.4, Iss.4, 2016-11, pp. : 35-35

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Abstract