The effect of intrinsic and extrinsic motivations on mobile coupon sharing in social network sites

Author: Tang Qing   Zhao Xuefeng   Liu Shan  

Publisher: Emerald Group Publishing Ltd

ISSN: 1066-2243

Source: Internet Research: Electronic Networking Applications and Policy, Vol.26, Iss.1, 2016-02, pp. : 101-119

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Abstract