A Consideration of Value Co-Creation in Branding of University Research-Laboratories

Publisher： IGI Global_journal

E-ISSN： 1947-8216|7|2|40-57

ISSN： 1947-8208

Source： International Journal of Knowledge and Systems Science (IJKSS), Vol.7, Iss.2, 2016-04, pp. : 40-57

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