Attracting Equity Investors ：Positioning, Preparing, and Presenting the Business Plan ( 1 )

Publication subTitle ：Positioning, Preparing, and Presenting the Business Plan

Publication series ：1

Author： Shepherd Dean A.;Douglas Evan J.

Publisher： Sage Publications Ltd‎

Publication year： 1998

E-ISBN: 9781452262543

P-ISBN(Paperback): 9780761914778

Subject： F715 商业企业组织与管理

Keyword：经济计划与管理

Language： ENG

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Description

This book is designed to help entrepreneurs understand how to obtain funding from an investor for the creation or development of a new business venture. It discusses how to evaluate a business concept from an investor's perspective before moving onto an examination of the practical issues involved, such as writing a compelling business plan and making a convincing presentation.