Entrepreneurship as Strategy :Competing on the Entrepreneurial Edge ( 1 )

Publication subTitle :Competing on the Entrepreneurial Edge

Publication series :1

Author: Meyer   G. Dale;Heppard   Kurt Allen  

Publisher: Sage Publications Ltd‎

Publication year: 2000

E-ISBN: 9781452264578

P-ISBN(Paperback): 9780761915805

Subject: F272.91 enterprise leadership

Keyword: 世界各国经济概况、经济史、经济地理

Language: ENG

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Description

The creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Academics and executives alike are beginning to recognize the advantages of innovation and real-time experimentation over traditional strategic planning processes. Large firms find they need to create strategies that are entrepreneurial, and emerging firms are recognizing the importance of a continuing emphasis on entrepreneurship in their long-term strategic vision.

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