Adaptive Modeling and Dynamic Targeting for Real Time Analytics in Mobile Advertising

Publisher: IGI Global_journal

E-ISSN: 1947-3060|7|2|24-39

ISSN: 1947-3052

Source: International Journal of Systems and Service-Oriented Engineering (IJSSOE), Vol.7, Iss.2, 2017-04, pp. : 24-39

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Abstract