Should the shady steal thunder? The effects of crisis communication timing, pre‐crisis reputation valence, and crisis type on post‐crisis organizational trust and purchase intention

Publisher: John Wiley & Sons Inc

E-ISSN: 1468-5973|26|1|150-163

ISSN: 0966-0879

Source: JOURNAL OF CONTINGENCIES AND CRISIS MANAGEMENT, Vol.26, Iss.1, 2018-03, pp. : 150-163

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Abstract