Should You Really Produce What Consumers Like Online? Empirical Evidence for Reciprocal Voting in Open Innovation Contests

Publisher: John Wiley & Sons Inc

E-ISSN: 1540-5885|35|2|209-229

ISSN: 0737-6782

Source: JOURNAL OF PRODUCT INNOVATION MANAGEMENT, Vol.35, Iss.2, 2018-03, pp. : 209-229

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Abstract